Here’s another beautiful full-page ad, this time from the October 30, 1971 issue of Billboard Magazine. “I’m Still Waiting” had become a surprise hit in the UK, climbing to #1 on the charts there when DJ Tony Blackburn began playing the song and got the label to issue it as a single. Motown promptly followed suit in the States, releasing it as a follow up to “Surrender” and promoting it with this advertisement; it must have seemed like a slam-dunk, and I imagine Motown prepared itself for a major smash hit.
Unfortunately, “I’m Still Waiting” ended up peaking at a disappointing #63 on the Billboard Hot 100, the lowest-charting single thus far in her solo career. It’s hard to understand why; it’s a great recording featuring a striking vocal performance by Miss Ross, who probably deserved a Grammy nomination for it. Of course, the singer would rebound quickly; her next big project was the Oscar-nominated film Lady Sings The Blues and its #1 soundtrack album.